Multitasking High Cost

In today’s busy world, multitasking is so common that juggling multiple tasks and responsibilities might seem like the best way to get a lot done. While multitasking, what we are really doing is quickly shifting our focus from one thing to the next. Switching from one task to another makes it difficult to avoid distractions and can cause mental blocks that can slow us down, thereby reducing our efficiency.

It has been found that when chronic multitaskers focus on just single task, their brains are less effective and efficient. But, on the other hand, the evidence suggests that if they stop multitasking, they will be able to perform better.

Experts also suggest that the negative impact of chronic, heavy multitasking might be the most detrimental to young minds. At this age, in particular, brains of teens are busy forming important neural connections.

High Cost of Multitasking –

When we multitask, our attention is expended on the act of switching gears from one task to other and, as a result, we never get into the zone for any of the tasks, affecting our performance. Multitasking affects performance in the followings ways:

It Slows One Down – Contrary to the common belief that multitasking saves time, actually it slows us down making us spend more time on an activity because we are jumping back and forth on different activities. Every task requires a particular approach. Once we get into a groove for an activity, we can do it fast and better.

One Makes Mistakes – Experts estimate that multitasking can cause as much as 40% loss in productivity. It has been found that the human brain can handle two complicated tasks without too much difficulty because it has two lobes that can divide responsibility equally between the two. However, adding another task can overwhelm the frontal cortex and increase the number of mistakes one makes.

It Stresses One Out – Multitasking keeps us perpetually in “high alert” mode, which sooner or later can stress us out and cause some stress-related problems.

It Makes One Miss Out – People, who are busy doing two or more things at once, don’t see the obvious things in front of them. For example, while talking on cell phone, we miss noticing an acquaintance passing by us. This is termed inattentional blindness because even though the cell-phone talkers are looking at their surroundings, none of it is actually registering in their brains.

It Makes One Miss Important Details – One is likely to miss important details while doing one or more things at once. It happens more so with older people. Researchers say that as the brain ages, it has a harder time getting back on track after even a brief detour.

It Can Make One Overeat – Being distracted during mealtime can prevent brain from fully processing what one has eaten. This can result in overeating. Even people who eat alone should refrain from turning on the television while eating.

It Can Dampen Creativity – Multitasking uses up most of working memory. So it can take away from our ability to think creatively because so much is already going on in head.

It Can Be Dangerous – Driving when texting or talking on a cell phone, even with a hands-free device, is as dangerous as driving drunken. Even that doesn’t stop people from doing it.

It Can Hurt Relationships – Using a cell phone during a personal conversation can give rise to friction and distrust between partners. Do your relationship a favor by paying your partner some exclusive attention.

Conclusion –

We all multitask at times but it has become a common trend amongst many, especially children and youngsters. In fact, we do it at a high cost because researchers have found that it can cause brain damage resulting in cognitive impairment and a decline in IQ. Moreover, multitasking has been found to slacken our emotional control. In this context, it is all the more important that children and youngsters should avoid multitasking as their young brains are growing.

Protect Yourself Against, and Mitigate Damages From, Identity Theft

We’ve all heard of it. But we all think that we’re invincible to it. Identity Theft!

What is it? It refers to the preparatory stage of acquiring and collecting someone else’s personal information for criminal purposes.

Identity theft techniques can range from unsophisticated, such as dumpster diving and mail theft, to more elaborate schemes.

If your identity is stolen, do you have a plan in place to mitigate the damages? If not, you should at least bookmark this, just in case you need it in the future.

Identity thieves are looking for the following information:
• full name
• date of birth
• Social Insurance Numbers
• full address
• mother’s maiden name
• username and password for online services
• driver’s license number
• personal identification numbers (PIN)
• credit card information (numbers, expiry dates and the last three digits printed on the signature panel)
• bank account numbers
• signature
• passport number

There are things that you can do to protect yourself from identity theft, and there are steps that you can take to minimize the damage and help bring the thief to justice.

Here are 5 things that you can do right now to protect yourself:
1. Do not sign the back of your credit cards. Instead, put ‘PHOTO ID REQUIRED.’
2. When you are writing checks to pay on your credit card accounts, DO NOT put the complete account number on the ‘For’ line. Instead, just put the last four numbers. The credit card company knows the rest of the number, and anyone who might be handling your cheque as it passes through all the cheque processing channels won’t have access to it.
3. Put your work phone # on your checks instead of your home phone. If you have a PO Box, use that instead of your home address. If you do not have a PO Box, use your work address. Never have your SIN printed on your checks. (DUH!) You can add it if it is necessary. But if you have It printed, anyone can get it.
4. Place the contents of your wallet on a photocopy machine. Do both sides of each license, credit card, etc. You will know what you had in your wallet and all of the account numbers and phone numbers to call and cancel. Keep the photocopy in a safe place.
5. When you travel abroad, carry a photocopy of your passport. We’ve all heard horror stories about fraud that’s committed on us in stealing a Name, address, Social Insurance number, credit cards, etc…

If your identity does get stolen, what kind of things can you expect to have happen?

Here are just some of what they can do:
1. Access your bank accounts
2. Open new bank accounts
3. Transfer bank balances
4. Apply for loans, credit cards
5. Make purchases
6. Buy cell phone packages
7. Credit line approved by retail stores
8. Access your driving record, and change your information online

If you are a victim, here’s some critical information to act on immediately:
1. Cancel your credit cards immediately. But the key is having the toll free numbers and your card numbers handy so you know whom to call. Keep those where you can find them. This is why we photocopy them (see above). Call your local bank/financial institution as well.
2. File a police report immediately in the jurisdiction where your credit cards, etc., were stolen. This proves to credit providers you were diligent, and this is a first step toward an investigation (if there ever is one).
But here’s what is perhaps most important of all:
3. Call the nationwide credit reporting companies immediately. Ask them to put a fraud alert on your name and credit report. The alert means any company that checks your credit knows your information was stolen, and they have to contact you by phone to authorize new credit.

Here are the numbers for two national credit bureaus:
1.) Equifax: 1-800-465-7166
2.) TransUnion Canada: 1-877-525-3823
3. Order free copies of your credit report from each of the nationwide credit reporting companies.

Have you even been a victim of identify theft? Tell us your story and maybe others can learn from what you did, or didn’t do.

Accelerator for Marketers

In the days of the yore, a product was designed for a specific culture, a particular market need and a niche demand profile. Invisible boundaries used to separate businesses from large untouched segments, largely due to the lack of language translation services.

The decision-making cycle that a marketer used to keep in mind while wooing a customer had well-demarcated areas on the graph. The attention-capture phase was full of information and appeal. It was later in this cycle that persuasion led to action, or need got converted into a purchase decision.

Then something unexpected happened. Internet arrived. Renaissance in the realm of business redefined politics. Geography underwent a shake-up. Technology, armed with mobility revolution, became the new common denominator and equalised everyone all across the world. Language translation services started populating everywhere.

So now a pack of oats manufactured in the US is not a small batch meant for Americans. Anyone could be opening it the next week after it moves out of the factory. This ‘anyone’ can be a German, French, Dutch or an Asian customer: provided that this new customer can read what the pack says. Or much before that, what this brand’s website or app says. This is where a brand can cut the chase by a large factor and approach new segments.

The decision life cycle is now more complicated but more pervasive than ever before. The identification of need can happen while a person is browsing through a website. The curiosity for more information can be triggered at any point – whether it is clicking on an app, an online marketing message or a line read somewhere in one’s social networking circle. This is why language assumes a never-before significance. It appears on any point in the PLC (Product Life Cycle) graph and it is the only tool that is shrinking the ‘need to persuasion’ gap in one quick moment.

As long as a person is able to comprehend the marketing trigger, a product message, a manual, a social alert, a software footnote; the marketer’s job becomes easier and faster than it was possible, so far. Language translation enables this transformation. It allows a marketer to leapfrog the distance between ignorance and brand-loyalty for a customer in radical ways.

Translation experts do this empowerment by fulfilling the execution bits of a new-age strategy. They are able to hire and leverage professionals in clever and strategic ways, be it a German translation to English, a French aisle or a Japanese website. Language is no more a medium of content but also a lever that can completely change marketing dynamics for brands to apply and tap.

The boundaries get dissolved when a language is applied in a way that is personalised, nuanced, and familiar. This is why it is easy to slip and make language a complex tool, especially in regions that speak German or Spanish. These languages need a special degree of depth and precision of syntax that only professionals can handle. Whether it is translating Dutch to English, or German to English; the structural complexity and cultural context of these languages need expertise and attention to detail.

That’s why it is important to go for the right translation agency, and language translation service which comes with not just a rich pool of talent but also experience to cushion the rigour that some markets demand.

Language can be quite a compelling advantage which can equip brands in unprecedented ways. When tackled in a smart and carefully planned manner, it can be the distinction that makes a brand catch attention quickly and persuade with impact. When handled with negligence, it can be just the opposite force.

Choose to localize and succeed with the best name in the industry – Mayflower Language Services. They can localize your product in 100+ languages, serves in 20+ countries with 1000+ clients and 12+ years of industry experience

Great Success With Network Marketing Tips For Having

Who do you think you going to blame if your network marketing plan fails? Hopefully you have prepared yourself fully for any issues that might arise. Pay attention to this article and you will find some of the best tips and suggestions that are available in this day and age.

Don’t spend more than 15-20 minutes talking to applicants. It’s enough time for both of you to size up each other and decide whether you can work with each other or not. The rest of the talking can be done by members of your team. They can teach the most important tricks to the new member while you can deal with more important issues.

Know how you’re going to answer difficult questions about your network marketing business before they are asked. Inevitably, some people will ask you if your business is a pyramid scheme. Tell them that they need to look elsewhere if that is what they are interested in. Knowing the answers to difficult questions ahead of time will make you appear knowledgeable and savvy.

When prospecting, stop focusing on making the sale and focus on whether there is even a sale to be made. If you focus on making the sale, you will end up wasting your time on prospects that will never turn. Learn to listen to those cues that let you know you are barking up the wrong tree, so you can move on to more likely prospects.

Remember that going into network marketing is not to be treated like a hobby; it is a legitimate business. Hobbies are something you do in your downtime to kill boredom. Treating network marketing in this fashion will impede your progress by not allowing you to focus on building out your market.

Quality training may be in order to become a successful network marketer, so never scoff at the idea of checking out some viral videos or listening to books on tape. The more information you check out in the field of network marketing, the easier things will become for you. An informed marketer is a successful marketer.

If you let people know your network marketing business is open 24 hours a day, 7 days a week, they’ll expect it to be open those hours. That means people in your downline with a question will be calling at all hours of the day and night. Make yourself available, but ensure that your team members know that you do need some time to yourself as well.

Your downline is an essential resource of information, so don’t forget about them once they sign up under you. If you see that someone in your downline is making huge profits, ask them for advice! You’ve helped them become the marketer they are, so they’re likely to be more than willing to share their tips and tricks with you.

To summarize, you know that the responsibility comes down to only you for the proper implementation of your network marketing plan. You are the one who needs to prepare yourself both for how to make things run smoothly and also fix them when something goes wrong. Start now and use the suggestions that have been offered in this article.